Archive for December, 2009

 
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Dec
01

Understanding and Managing Retail’s Open Loop

Retailers often use mailed catalogs or email blasts to generate traffic and increase sales. There’s nothing wrong with this strategy as long as the retailer is properly using their respective […]

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Posted on: December 1, 2009 in Customer's Heart, Publishing
Oct
20

Delegating Customer Service

Flying this week reminded my how frequently companies delegate customer service activities back to the customer. It's like delegating backwards. Just in the airline industry alone, customers now handle their […]

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Posted on: October 20, 2009 in Customer's Heart, Leadership, Publishing
Oct
01

Handlebars, Program Code and Motivated Employees

A few weeks ago I had the privilege of visiting Logos Bible Software. We are fortunate to have them as partners with us as they are the backbone of the […]

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Posted on: October 1, 2009 in Bibles, Customer's Heart, Leadership, Publishing, Web/Tech
Feb
27

An Important Aspect of WOW

I really enjoy American Idol. There's all that talent, there's the advice from the judges, there's competition and there's a winner who is picked by the public. No doubt it's […]

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Posted on: February 27, 2009 in Customer's Heart, Publishing
Oct
22

Sometimes New Products Need Adversity

Over a year ago I wrote a Blog article on making great products. I realize, with the release our new Chronological Study Bible that I was missing a key ingredient […]

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Posted on: October 22, 2008 in Customer's Heart, Publishing
Jun
25

Will Somebody Answer the Phone?

Unfortunately my Father is having some medical problems. I was talking to my Mother yesterday and she was upset. “Why can’t anybody answer the phone?” She was reacting to a […]

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Posted on: June 25, 2008 in Customer's Heart, Publishing
Jun
11

Traveling on Southwest Airlines to the East Coast Worship Summit

This week I have the extraordinary pleasure of speaking at the East Coast Worship Summit in Pennsylvania. I’ll write more on that as the week goes on. I flew Southwest […]

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Posted on: June 11, 2008 in Customer's Heart, Leadership
Mar
28

Myth of Soccer Mom a Real Hit!

Below is a portion of a review I wrote for the Evangelical Christian Publisher’s Association’s E-newsletter on “The Soccer Mom Myth” (Michele Miller, Holly Buchanan). Bottom line, the book is […]

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Posted on: March 28, 2008 in Books, Customer's Heart, Publishing
Mar
03

Creating or Shifting Wealth

The media labeled “Economic Stimulus Plan” certainly makes me wonder. At the very root of such a plan is a terrible flaw that also affects many businesses. Sure, some people […]

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Posted on: March 3, 2008 in Customer's Heart
Feb
13

Women are Job #1

David Bohan, founder of BOHAN Advertising/Marketing here in Nashville recently shared some interesting facts about the “power of the purse” in the Tennessean: Did you know: Women make more than […]

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Posted on: February 13, 2008 in Customer's Heart, Publishing
 

Trust is the winsome wedding of faith and hope.

Brennan Manning

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