Archive for October, 2019

 
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Oct
03

The Law of Quality

“Every fine story must leave in the mind of the sensitive reader an intangible residuum of pleasure, a cadence, a quality of voice that is exclusively the writer’s own, individual, […]

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Posted on: October 3, 2019 in Featured, Publishing, Publishing2, Writing
Sep
03

Making Your Book the Best It Can Be

“If there’s only one thing you’re able to spend money on, it should be hiring an editor. It’s a necessity, especially if you are not a professional writer. Take a […]

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Posted on: September 3, 2019 in Featured, Publishing, Publishing2, Writing
May
07

5 Ways to Find Time to be Creative

Every day has twenty-four hours, and many of us struggle to get things done much less find the time to create. Deadlines, meetings, interruptions, personal business, and a plethora of […]

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Posted on: May 7, 2019 in Featured, Publishing, Publishing2, Writing
Oct
31

4 Questions to Ask When Researching

When you’re researching a book, whether it is fiction or non-fiction you need to make choices and you need to evaluate information. He good news is that information is far […]

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Posted on: October 31, 2018 in Books, Featured, Publishing, Publishing2, Writing
May
07

Retailing is an Art

Retail is not a science—it is an ART. As we find in all of the arts, it is subjective. How we apply the fundamental rules is always changing as is […]

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Posted on: May 7, 2014 in Featured, Publishing
Apr
09

Don’t Manage the Measurements

I am always amazed at how many retailers spend so much of their time trying to manage “sales,” “margins,” and “profits.” Those are measurements to help us financially, but they […]

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Posted on: April 9, 2014 in Featured, Publishing
Apr
26

Buying is An Emotional Thing

Consumers do many things before making a purchase. Many do their homework. They analyze their potential purchase on-line, they talk to friends, they read reviews, and they have their left-brains […]

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Posted on: April 26, 2012 in Featured, Publishing
Feb
10

Don’t Manage the Measurements;
Manage to Maximize

Many businesses and organizations make the mistake of managing the measurements of their business and not the outcomes. They seek to manage “sales” or their “profits” and frustrate themselves, their […]

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Posted on: February 10, 2010 in Customer's Heart, Publishing
Dec
15

Creating Shopping Memories

Shopping takes time and let's fact it, who has time? You are right, nobody has the time, energy or patience to go shopping. I can remember hearing stories from a […]

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Posted on: December 15, 2009 in Customer's Heart, Publishing
 

Trust is the winsome wedding of faith and hope.

Brennan Manning

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